01 — Garden in a can

PACKAGING - MARIA SEM VERGONHA

Packaging Design / Product Experience

YEAR / [2018] ROLE / Creative Direction & Packaging Design

Jardim na Lata transforms an everyday object into a playful growing experience. Inspired by the colorful universe of Brazilian comics, the collection brings together iconic characters, vibrant graphics, and the simple joy of growing your own food.

The packaging was designed to be more than a container. Bold colors, expressive patterns, and familiar characters turn each can into a collectible object, while the planting experience creates a lasting connection between product and consumer.

02 / CONCEPT & DESIGN

Small can. Big imagination.

03 — Grow It. Collect It.

04 —Mini carrots

05 — Cherry tomatos

09 / VISUAL IDENTITY & CREATIVE PROCESS

A little garden in the heart of the city.

The idea was born from a simple desire: to bring the joy of growing a garden into urban homes, where space is often a luxury. Jardim na Lata transforms a small can into a personal green space, making gardening accessible, playful, and possible even in the smallest apartments.

10 — A little garden in the heart of the city

11 / FINAL RESULTS

NEXT PROJECT

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